Minutes of the Chamber of Commerce Tourism Committee

May 25, 2011

Present: Stan Moore, Jill Murray, Arlene Borchers, Peter Gochis, Larry Arrowood, Pam Thomeczek, Cynthia Crawford

Committee Chair Stan Moore congratulated Peter Gochis as a newly elected Chamber board member.

Pam moved and it was seconded to approve the April 28 meeting. Motion passed.

Cooperative marketing

The MO Life double page ad in the June issue. The August issue will also be a two page spread. Many Aug/September events to promote.

The Department of Tourism grant is moving forward on schedule. They have been invoice for the first half of 2011. Grant has gone in for the 2nd half of 2011. There are some retirements at the Department of Tourism that may result in changes.

Steam engine route

Tuesday May 31 leaving KC at 8, arriving in Jefferson City at 2 p.m. There are whistle stops in Grand Pass and Malta Bend.

Old Trails Regional Tourism Partnership

Presentation made to the Scenic Byways group at the state level in May.

Boonslick Tourism Council

The driving map is in progress. Advertising has been secured. 2/3 of the ads are from Saline County. Twenty nine quilts will be in place by June.

Marshall tourism tax guidelines

The tax was passed in 2004, tax collected beginning in 2005 and grants started in 2006. Stan reviewed the original guidelines with the committee. It is time to revise this document before the next round of funding.

Goals (may not be a complete list):
• Look at 50 mile radius for advertising
• Refine development section – more specific
• Refine visitor ready language
• Signage
• Current visitors aware of what else is here

Stan suggested this committee can work on this via e-mail. Need to be done by August so it can be implemented in the next round of grant applications.

Begin discussion on revisions with Tourism Commission in June.

Tourism website

We are proud of the visitmarshallmo.com website. An underused aspect is the community calendar. What are mechanisms to use with our affiliates to get them to use the community calendar?

Quarterly e-mail requesting events get on the community calendar?
Mention in Chamber newsletter each issue?

Benefits – reduce conflicting dates for major events
• increased participation
• lets this committee know of specific events we can include in our promotion mechanisms

Next meeting June 22, 2001 at 9 a.m. These meetings are open to all.

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